Wanna Puff needed its food to look as good online as it tastes in person, food-led social content and packaging design for an Indore restaurant competing in a category where the first impression is almost always a photo on a phone screen.
For a food brand, social content lives or dies on appetite appeal, if a dish doesn't look immediately craveable, the scroll continues. We built food-led social creatives around Wanna Puff's actual menu items, styled to photograph well and read clearly even at thumbnail size in a crowded feed.
Takeaway and delivery packaging is a brand touchpoint most restaurants treat as an afterthought. We designed food container packaging that carries the Wanna Puff identity through, so the experience feels consistent from the social post that drove the order to the box it arrives in.
